Johnson Controls Middle East Channel Partner Event Wraps Up in Dubai

Fire Suppression Products Celebrates our Channel Partner Success

The Fire Suppression Products (FSP) group recently staged a very successful customer event in the Middle East for our channel partners. The theme of the event was "Together, We Grow," and nearly 100 key customers across nine countries came together to share insights, explore business opportunities, learn about the latest fire protection technologies and celebrate the success and achievements of our top-performing channel partners.

Engagement and presentations

The scheduled partner meetings were particularly important to review business opportunities and challenges across the Middle East market, identify areas to improve business performance and avenues to drive growth. The focus and objective of the meeting was to strengthen our customer's position to win everywhere, every day. 

In addition to the meetings, product presentations were organized to equip our channel partners with the latest information on our fire protection solutions. Our experts discussed trends and technologies to address the evolving fire protection challenges and offered solutions to help our customers stay ahead of the competition.

"The business landscape in Middle East is becoming increasingly intense and complicated, and given this dynamic business environment, it is more important than ever we work together with our channel partners to foster partnerships and collaboration to achieve business growth." said Mehesan Mehesan, general manager, FSP, Middle East.

Mehesan added, "To win together, we have to provide our channel partners with innovative solutions and cutting-edge technologies to enable them to drive growth and be successful. It is also paramount that we collaborate, build competitive advantages and inspire trust together so that we can maximize our collective impact to grow the business."

Gala dinner & awards night

The event ended with a gala dinner and awards night. It was an evening of festivities, filled with networking and exciting entertainment followed by the much-anticipated awards presentation. Nine awards were presented to recognize and celebrate the success and achievements of our channel partners. It was a great pleasure to have Rekha Agrawal, vice president & general manager, FSP, present the awards along with other senior leadership team members.